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Marketing for Hospitality and Tourism /

Kotler, Philip

Marketing for Hospitality and Tourism / Philip, Kotler John,T. Bowen and James C. Makens - 6th ed. - Boston ; Pearson Education, Inc , c2014. - xxi, 682p. : ill.

includes index

ISBN: 9780132784023

Subjects--Topical Terms: --Home Economics

LC Class. No.: TX911.3.M3 / .K68 2014

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