Strategic marketing : (Record no. 12794)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00548nam a2200217 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20211019151016.0 |
| 006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS--GENERAL INFORMATION | |
| fixed length control field | 000 |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
| fixed length control field | 000 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 000 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780415458177 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | UOEL |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415 |
| Item number | .P76 2008 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Proctor, Tony |
| 245 ## - TITLE STATEMENT | |
| Title | Strategic marketing : |
| Remainder of title | an introduction / |
| Statement of responsibility, etc | by Tony Proctor |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | London : |
| Name of publisher, distributor, etc | Routledge Publishers, |
| Date of publication, distribution, etc | c2008. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | ix, 335 p. : |
| Other physical details | ill. |
| 521 ## - TARGET AUDIENCE NOTE | |
| Target audience note | Includes index and bibliographical references |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Item type | Loan - Normal on open shelf |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type | Date last borrowed |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | UOE Main Library | UOE Main Library | Short Loan Area | 25/05/2017 | HF5415 .P76 2008 | 20153231 | 27/04/2026 | 20153231 | 25/05/2017 | Short Loan for 1 day | ||||||
| Library of Congress Classification | UOE Main Library | UOE Main Library | Short Loan Area | 25/05/2017 | 1 | HF5415 .P76 2008 | 20153230 | 27/04/2026 | 20153230 | 25/05/2017 | Short Loan for 1 day | 30/01/2018 | ||||
| Library of Congress Classification | UOE Town Campus | UOE Town Campus | Open shelf | 03/10/2017 | HF5415 .P76 2008 | 20153232 | 03/10/2017 | 20153232 | 03/10/2017 | Loan - Normal on open shelf | ||||||
| Library of Congress Classification | UOE Town Campus | UOE Town Campus | Open shelf | 09/10/2017 | HF5415 .P76 2008 | 20153233 | 09/10/2017 | 20153233 | 09/10/2017 | Loan - Normal on open shelf | ||||||
| Library of Congress Classification | UOE Town Campus | UOE Town Campus | Open shelf | 09/10/2017 | HF5415 .P76 2008 | 20153234 | 09/10/2017 | 20153234 | 09/10/2017 | Loan - Normal on open shelf |
