International marketing / Michael R. Czinkota, Ilkka A. Ronkainen and Gilbert Zvobgo
Material type:
TextPublication details: Australia : Cengage Learning EMEA, c2011.Description: xxvi, 592 p. : col. illISBN: - 9781408009239
- HF1416 .C95 2011
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UOE Main Library Open shelf | HF1416 .C95 2011 (Browse shelf(Opens below)) | 20157375 | Available | 20157375 | |
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Loan - Normal on open shelf
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UOE Main Library Open shelf | HF1416 .C95 2011 (Browse shelf(Opens below)) | 20157376 | Available | 20157376 | |
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UOE Town Campus Open shelf | HF1416 .C95 2011 (Browse shelf(Opens below)) | 20157373 | Available | 20157373 | |
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UOE Town Campus Short Loan Area | HF1416 .C95 2011 (Browse shelf(Opens below)) | 20157374 | Available | 20157374 |
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| HF1416 .C27 1999 International marketing / | HF1416 .C37 2007 International marketing / | HF1416 .C95 2011 International marketing / | HF1416 .C95 2011 International marketing / | HF1416 .G599 2001 Globalization : | HF1416 .G599 2001 Globalization : | HF1416 .M62 1999 Modernity on a shoestring : |
Includes index, questions for discussion, glossary and appendices
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