TY  - BOOK
AU  - Teare, Richard
AU  - Calver, Stephen
TI  - Marketing management: a resource-based approach for the hospitality and tourism industries
SN  - 0304329266
AV  - TX911.3.M3 T43 1994
PY  - 1994///
CY  - New York
PB  - Cassell
KW  - Home economics
ER  -