@book{11790,
	author = {Reid, Robert D. and Bojanic, David C.},
	title = {Hospitality marketing management /},
	publisher = {John Wiley & Sons,},
	year = {c2010.},
	address = {Hoboken, N.J. :},
	edition = {5th ed.},
	url = {http://www.loc.gov/catdir/toc/ecip0818/2008021436.html}
}