00692nam a2200217 4500001000800000005001700008008000400025010001700029020002500046040001900071050002400090082001600114100002300130245010600153260005800259300005000317504004100367650002400408700002200432700002000454193396120150402151406.0000 a 86023189  a0801613035 :c$28.95 aUOELcDLCdDLC00aHF5415.2b.D54 198700a658.8/32191 aDillon, William R.10aMarketing research in a marketing environment /cWilliam R. Dillon, Thomas J. Madden, Neil H. Firtle. aSt. Louis :bTimes Mirror/Mosby College Pub.,cc1987. axxviii, 742, 21, 15 p. :bill. ;(130)c25 cm. aIncludes bibliographies and indexes. 0aMarketing research.1 aMadden, Thomas J.1 aFirtle, Neil H.