TY  - BOOK
AU  - Rajagopal
TI  - Marketing Management: Text and Cases
SN  - 8125907734
AV  - HF5415.13 .R34 2000
PY  - 2000///
CY  - India
PB  - Vikas
KW  - Management
KW  - Marketing
N1  - include bibliographical Reference and index
ER  -