TY - BOOK AU - Yorke,D.A. TI - Marketing the library service T2 - Library Association management pamphlets ; 3 SN - 0853655901 : AV - Z678 .Y67 U1 - 658.8/09/021 PY - 1977/// CY - London PB - Library Association KW - Library administration KW - Book industries and trade KW - Marketing N1 - Includes bibliographical references ER -