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1.
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The Changing marketing environment : new theories and applications : 1981 educators' conference proceedings / Kenneth Bernhardt ... [et al.]. by Series: Series (American Marketing Association) ; no. 47.
Material type: Text Text
Publication details: Chicago, IL : American Marketing Association, c1981
Availability: Items available for loan: UOE Main Library (1)Call number: HF5411 .C45 1981.
2.
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Multiattribute decisions in marketing: a measurement approach [by] Paul E. Green [and] Yoram Wind. With contributions by J. Douglas Carroll. by Series: Editors' series in marketing (Dryden Press)
Material type: Text Text
Publication details: Hinsdale, Ill., Dryden Press [c1973]
Availability: Items available for loan: UOE Main Library (1)Call number: HF5415.3 .G697 1973.
3.
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Marketing research in a marketing environment / William R. Dillon, Thomas J. Madden, Neil H. Firtle. by
Material type: Text Text
Publication details: St. Louis : Times Mirror/Mosby College Pub., c1987
Availability: Items available for loan: UOE Main Library (1)Call number: HF5415.2 .D54 1987.
4.
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Research for marketing decisions / Paul E. Green, Donald S. Tull. by Series: Prentice-Hall international series in management
Edition: 4th ed.
Material type: Text Text
Publication details: Englewood Cliffs, N.J. : Prentice-Hall, c1978
Availability: Items available for loan: UOE Main Library (1)Call number: HF5415.2 .G68 1978.
5.
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The business and marketing environment / Adrian Palmer and Ian Worthington. by
Material type: Text Text
Publication details: London ; New York : McGraw-Hill Book Co., c1992
Availability: Items available for loan: UOE Main Library (2)Call number: HF5415 .P234 1992, ...
6.
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Marketing research / Robert A. Peterson. by
Material type: Text Text
Publication details: Plano, Tex. : Business Publications, c1982
Availability: Items available for loan: UOE Main Library (1)Call number: HF5415.2 .P47 1982.
7.
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Retail marketing / Peter J. McGoldrick. by
Material type: Text Text
Publication details: London ; New York : McGraw-Hill, c1990
Availability: Items available for loan: UOE Main Library (1)Call number: HF5429 .M355 1990.
8.
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Marketing research / David A. Aaker, George S. Day. by Series: Wiley series in marketing
Edition: 2[nd] e[d.].
Material type: Text Text
Publication details: New York : Wiley, c1983
Availability: Items available for loan: UOE Main Library (1)Call number: HF5415.2 .A14 1983.
9.
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Researcher's guide to statistics : glossary and decision map / Terry C. Wilson. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Washington, D. C. : University Press of America, c1978
Availability: Items available for loan: UOE Main Library (2)Call number: HA35 .W54 1990, ...
10.
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Marketing research : in a digital information environment / by Joseph F. Hair, Robert P. Bush, David J. Ortinau by
Edition: 4th ed.
Material type: Text Text
Publication details: Boston : McGraw-Hill/Irwin, c2009
Availability: Items available for loan: UOE Main Library (2)Call number: HF5415.2 .H34 2009, ... UOE Town Campus (3)Call number: HF5415.2 .H34 2009, ...
11.
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Recent advances in tourism marketing research / Daniel R. Fesenmaier, Joseph T. O'Leary, Muzaffer Uysal, editors. by
Material type: Text Text
Publication details: New York : Haworth Press, c1996
Availability: Items available for loan: UOE Main Library (1)Call number: G155.A1 R42 1996.
12.
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Essentials of marketing research / William G. Zikmund and Barry J. Babin. by
Edition: 3rd ed.
Material type: Text Text
Publication details: Mason, Ohio : Thomson/South-Western, c2007
Availability: Items available for loan: UOE Main Library (1)Call number: HF5415.2 .Z53 2007.
13.
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Essentials of Marketing Research / Joseph F. Hair, Jr, Mary Wolfinbarger Celsi, David J. Ortinau, Robert P. Bush by
Edition: Third edition
Material type: Text Text
Publication details: New York : McGraw-Hill Companies, c2013
Availability: Items available for loan: UOE Main Library (2)Call number: HF5415.2 .E89 2013, ...